Privacy Policy

Effective date: September 22, 2026

This Privacy Policy explains how Craig A. Choate, PC ("we," "us," or "our") collects, uses and protects information when you visit www.cchoatelaw.com (the "Website"), fill out a form, schedule a call or otherwise contact us through the Website. By using the Website, you agree to the practices described here.

1. Who we are

Craig A. Choate, PC is a Texas law firm providing estate planning, probate, adoption and business law services. You can reach us at (972) 646-1650, cchoate@cchoatelaw.com, or 1560 E. Southlake Blvd, Ste 100, Southlake, TX 76092

3. Information we collect

Information you give us. When you use our contact form, book a consultation, complete an online assessment, sign up for updates or email or call us, we may collect:

• Your name, email address and phone number
• The type of legal help you are looking for and anything you write in your message
• Scheduling details, such as the date and time of your appointment
• Your answers to our online assessments
• Whether you asked to receive news and updates from us

Information collected automatically. When you visit the Website, we and our service providers may automatically collect:

• Your IP address, browser type, device type and general location (city or region)
• The pages you view, how long you stay and the website that referred you to us
• Campaign details from the link you clicked, such as the ad or email that brought you to the Website (for example UTM tags and ad click identifiers from Google or Meta)

We do not intentionally collect sensitive information such as Social Security numbers or financial account numbers through the Website. Please do not include that kind of information in forms or messages.

4. How we use your information

• Respond to your inquiry and schedule consultations
• Check for conflicts of interest before taking on a new matter
• Send you the newsletter or updates you asked for
• Understand how visitors find and use the Website, and which advertising and marketing efforts are working
• Maintain, secure and improve the Website
• Comply with our legal and professional obligations

5. How we share your information

We do not sell your personal information, and we do not share it with other businesses for their own marketing. We share information only as follows:

• Service providers that help us run the Website and our practice, including our website hosting platform (Squarespace), scheduling tool (Calendly), online form provider (Jotform), client relationship management and communications software, and analytics and advertising providers (such as Google and Meta). These providers may use your information only to perform services for us.
• Legal requirements. When required by law, court order or professional rules, or to protect our rights, our clients or others.
• Business changes. If the firm is merged, sold or transferred, subject to our professional obligations to clients.

6. Cookies and tracking

The Website uses cookies and similar technologies to keep the site working, remember your preferences, measure traffic and understand which campaigns bring visitors to us. For example, we store the campaign details from the link that brought you to the Website in a cookie for up to 90 days so that we know how you found us if you contact us later.

You can block or delete cookies in your browser settings. The Website will still work, though some features may not. You can also manage ad personalization through your Google account (adssettings.google.com) and your Meta account settings. Our Website does not currently respond to "Do Not Track" browser signals.

7. Emails, calls and text messages

If you give us your email address or phone number, we may contact you about your inquiry or appointment. We will send newsletters and updates only if you asked for them, and every email includes an unsubscribe link. If we text you, you can reply STOP at any time to opt out. Message and data rates may apply. We do not share your mobile number or text messaging consent with third parties for their marketing.

8. How long we keep information

We keep personal information for as long as needed to respond to you, provide our services and meet our legal, ethical and record-keeping obligations. Information from inquiries that do not become client matters is deleted or de-identified when it is no longer needed, unless we are required to keep it.

9. How we protect information

We use reasonable administrative, technical and physical safeguards to protect personal information, and the Website uses encryption (HTTPS) for data sent through it. No website or internet transmission is completely secure, so we cannot guarantee absolute security.

10. Your choices and rights

You may ask us to tell you what personal information we hold about you, correct it, delete it or stop sending you marketing messages. Depending on where you live, including Texas, you may have additional rights under state privacy law. To make a request, email cchoate@cchoatelaw.com or call (972) 646-1650. We may need to verify your identity before acting on a request, and we will respond within the time required by law. Some information may need to be kept to meet our legal or professional obligations. If we decline your request, you may ask us to reconsider by replying to our response.

11. Children's privacy

The Website is not directed at children under 13, and we do not knowingly collect personal information from them online. If you believe a child has sent us information, contact us and we will delete it. Information about minors that a parent or guardian provides in connection with an adoption or estate plan is handled as part of that matter.

12. Links to other websites

The Website links to other sites and services, including scheduling pages, online documents and social media. Their privacy practices are their own, and we encourage you to read their policies.

13. Changes to this policy

We may update this Privacy Policy from time to time. The effective date at the top shows when it last changed. Continued use of the Website after an update means you accept the revised policy.

14. Contact us

Questions about this Privacy Policy or how we handle your information can be sent to: